Recovery on the Horizon

Rising Mortgage Rates are Likely Here to Stay

Today’s housing market is truly one for the record books. Over the past year, we’ve seen the lowest mortgage rates in history. And while those rates seemed to bottom out in January of this year, the golden window of opportunity for buyers isn’t over just yet. If you’re working with buyers who worry they’ve missed out on

With Summer Over, What’s Still Unique About This Market?

You’re likely still seeing headlines and groups discussing what’s going on in today’s housing market. While the market remains hot, there have been some slight changes over the past few months to taper the all-time highs seen earlier this year. Chances are, you’ve even come across terms like cooling or slowing on some of the larger non-industry specific news

Understanding the Direction of Home Prices

Supply and demand, the well-known economic theory, drives the real estate market’s ups and downs. Put simply, when demand for an item is high, prices rise. When the supply of the item increases, prices fall. There’s a common agreement among experts and analysts that it’s the principal reason explaining what’s happening with prices in the

August Existing Home Sales Down 2%; New Home Sales Continue to Gain Steam

August home sale numbers were released over the past week and saw a slight divergence from July’s numbers. While new-home sales continued to slightly see gains at a rate of 1.5%, according to the latest report from the U.S. Dept. of Housing and Urban Development and U.S. Census Bureau, existing-home sales dropped by 2% from

The ReferralExchange PRIMEcast, Episode 106: Every Lead Has Value

We’re beyond excited to deliver September’s episode of the PRIMEcast. We have two awesome interviews featured with both a PRIME team member as well as one of our all star PRIME agents. First, we speak with Kam Bell, one of our stellar Agent Advocates who spends everyday supporting your needs, helping to streamline your profiles,

Working from home appears to be here to stay

A lot has changed over the past year. For many people, the rise in remote work influenced what they’re looking for in a home and created a greater appetite for a dedicated home office or other work space. Some professionals took advantage of the situation and purchased a bigger home. Other people thought working from home would

Helping Buyers Prepare for Homeownership

With interesting rates remaining low, new prospective buyers continue to enter the market everyday. The strong seller’s market that has persisted over the past year continues to present challenges for those buyers, however. As rent prices continue to rise, many renters want to know what they can do to get ready for buying their first home. According

Existing And New-Home Sales Both See Increases in July

Though small, both existing and new-home sales both saw increases in the month of July when compared to June, 2021. According to the latest numbers from the National Association of Realtors (NAR), existing home sales ticked up by 2.0%, while the U.S. Census and Dept. of Housing and Urban Development (HUD) report on new-home sales

PRIME Webinar Series- “Staying Relevant: Working with Today’s Consumer”

The PRIME team was ecstatic to welcome Kenya Burrell-VanWormer of T3Sixty and The Real Estate Apprentice Foundation for our most recent webinar, Staying Relevant: Working with Today’s Consumer. In the session, Kenya presents a wealth of information in the form of statistics, trends, and changes that have occurred over the previous 18 months within the

Homebuilder Sentiment Sees Thirteen Month Low

Homebuilders may finally be feeling the blowback of continuous rising prices and a defeating seller’s market. For its third consecutive month, homebuilder sentiment has declined, this time seeing a drop of 5 points from 80 (July 2021) to 75 in August. This brings the score to its lowest point in thirteen months. While there may


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